Graphics & Visual Communication
The key thing to remember about graphic design, especially when compared to visual communication, is that it’s a narrow, highly specialized field that focuses only on the creation of key graphics for a broader advertising campaign, website, or print materials. Graphic designers do not come with the broad set of skills that covers everything from animation to photography, nor do they produce a completely finished, visual product for clients. Instead, they focus on creating key graphical elements that fit within a broader visual communication process. Visual communication is communication through a visual aid and is described as the conveyance of ideas and information in forms that can be read or looked upon. Visual communication in part or whole relies on vision, and is primarily presented or expressed with two dimensional images, it includes: signs, typography, drawing, graphic design, illustration, Industrial Design, Advertising, Animation color and electronic resources. It also explores the idea that a visual message accompanying text has a greater power to inform, educate, or persuade a person or audience.